勇者行动

《后室》将于 9 月正式登陆 HBO Max_我的网站

一 |     

    Photo: Screenshot from website
Chinese animated film Niu Lai, initially mocked online for its "worest" production, has become an unlikely box-office and internet sensation in China and abroad, spawning memes, merchandise and growing interest from global audiences.
Niu Lai crossed 40 million yuan ($5.95 million) in box-office receipts late Saturday, according to Lighthouse, a Chinese ticketing and box-office platform. Meanwhile, Christopher Nolan's The Odyssey currently ranks sixth among this summer's top-grossing films in China, with box-office receipts reaching 457 million yuan.
The film opened in Chinese theaters August 5 and grossed just 342 yuan on its opening day. Its box office totaled around 7,700 yuan over its first 10 days before screenings and ticket sales surged beginning August 14, fueled by widespread online ridicule and curiosity about the film's notoriously rough animation.
It was made over five years by a mother-and-son team, with its crude animation, stiff character movements and unusual plot becoming the main source of its popularity.
It has since become a broader online phenomenon in China. Merchants have begun selling plush toys modeled on its characters, while fans have created memes, posters and other unofficial merchandise. Moviegoers have even placed homemade posters in theaters, although the production company has not released an official poster.
On Douyin, China's version of TikTok, users have produced numerous clips and other fan-made content based on the film. Multiple official Chinese accounts on the platform have also joined the trend, while some users have used AI tools to create new variations of the meme.
Police in Hefei, capital of East China's Anhui Province, used an image from the film in a traffic-safety notice posted on its Douyin account.
Interest has also emerged in Hong Kong, where users on social media have been discussing the film's surprise box-office success and calling for its release in local theaters. Some users tagged Broadway Cinematheque, a Hong Kong independent cinema, asking when it would screen the film. The cinema's official account replied "in talks," prompting excitement among Hong Kong moviegoers. 
The cinema later said it had received a number of requests from audiences but that no screening plans had been finalized, local media reported.
The phenomenon has also crossed China's borders.
The Financial Times and other international media outlets have reported on the film, with some comparing its unlikely rise to cult movies such as The Room, which became famous in part because audiences embraced its flaws.
The movie's growing popularity has also moved beyond social media.
In San Francisco, two independently organized screenings of Niu Lai sold out, according to the San Francisco Chronicle. The screenings were held at a time when the film had yet to secure a broad official overseas release.
The film is now attracting interest from overseas distributors, with Singapore film distributors considering bringing Niu Lai to local theaters, according to Singapore's Lianhe Zaobao.
The Niu Lai meme has also been picked up by organizations outside China, showing how the film's imagery has begun to take on a life beyond the movie itself.
In Malaysia, a blood donation center in Johor Bahru used the story of Niu Lai in a humorous and inspirational social media message encouraging people to donate blood, according to Lianhe Zaobao.
The official TikTok account of Dutch railway operator Nederlandse Spoorwegen also joined the trend, using the Niu Lai meme in one of its posts.
Such uses suggest that Niu Lai is evolving beyond a film-related meme into a broader piece of internet culture, with institutions and brands using its recognizable imagery to connect with audiences, Zhang Peng, a cultural researcher and associate professor at Nanjing Normal University, told the Global Times.
The overseas response reflects a reversal of the traditional path for Chinese films seeking international audiences. Rather than being promoted abroad as a polished production built around Chinese culture or expensive visual effects, Niu Lai has traveled overseas largely because audiences found its roughness and absurdity impossible to ignore, he noted.
Its unexpected popularity overseas offers an unusual form of cultural export, driven not only by traditional film marketing but also by memes, curiosity and audiences' desire to experience the phenomenon for themselves, added Zhang. "Thanks to the strong conncted global online culture, such 'mission impossible' animation could become a global sensation and a reality."
。    《后室》（Backrooms）正式确定了流媒体上线日期。这部由21岁的凯恩·帕森斯（Kane Parsons）执导的现象级恐怖电影将于9月25日星期五登陆HBO Max。次日东部时间晚上8点将在HBO线性频道首播。流媒体上线时间距离《后室》院线首映不到四个月，该片此前在票房上表现强劲。

二 | 其首周末票房突破8000万美元，迅速成为A24历史上票房最高的电影。全球院线总票房最终接近4亿美元，目前仍是今年票房最高的电影之一。在院线公映后期，《后室》推出了名为“Everything Must Go”的加长版放映，包含了超过15分钟的额外片段，风格延续了帕森斯最初的YouTube系列。这些额外片段目前已可以在YouTube上免费观看，尚不清楚是否会以某种形式加入HBO Max。目前，《后室》已可在Prime Video等平台进行数字租借或购买。

三 | 包含“超过三小时特别收录”的4K蓝光碟也已在A24商店开售。我们非常推崇《后室》，影评人莱克斯·布里斯库索（Lex Briscuso）在评测中给出了8/10的高分，称其为“一个真正令人恐惧的电影兔子洞”。这是今年迄今为止评价最高的电影之一，目前在烂番茄上的好评率为87%。总而言之，目前已经在讨论潜在的续集也就不足为奇了，尽管帕森斯也表达了对改编Valve在2007年推出的经典游戏 Portal Together 的兴趣。自《后室》大获成功以来，其他受都市传说（creepypasta）启发的电影也相继获批，其中最引人注目的是由《Weapons》以及即将上映的 生化危机4：重制版 电影导演扎克·克雷格（Zach Cregger）执导的《警笛头》（Siren Head）电影。

四 | 传送门           科幻,           益智解谜,           Q版,           即时,           单人,           支持字幕,           部分支持控制器,           包含关卡编辑器,           包括 Source SDK,           解说可用,           一次性付费           查看更多立即下载。

Current article:http://0oazv.mexuanmeixuyaopinzheng.shop/23hkc5/3woa8u6.html

Published on:08:27:38